The Canon Cinema EOS family with the new C500 and the 1Dc
Yesterday, Canon, Inc. announced two new cameras they will be introducing at this year's NAB - the Canon EOS 1Dc and the Canon EOS C500. The two new EOS Cinema EOS cameras (Super 35mm) are 4K capable, with support for uncompressed Canon RAW file (still for 1Dc and motion for C500).
After the success of the hybrid 5D MKII and the 7D with Indie Filmmakers, Canon shifted its R&D to its products' video capabilities. Last year, it created a new product line called Cinema EOS with the introduction of the C300. Aside from pro-class cinema/broadcast cameras, the EOS Cinema family also features new pro-cinema lenses. Faced with a shrinking consumer camera base (mainly due to cellphone cameras), the company is clearly shifting its focus to the professional motion imaging market.